Category
Tips for Event Organizers
60 articles in Tips for Event Organizers.
Event Check-in and Badge Printing: How Many Stations Does a B2B Event Need?
Published throughput figures for a check-in desk range from 40 to 120 people an hour, which is a factor of three, and nobody explains the spread. This guide turns your arrival curve into a station count, prices the setup per successful check-in, and says when self-service is the wrong answer.
What Is a Fam Trip? The Guide for Destinations and Convention Bureaus
Every published answer to the question of how you measure a fam trip counts media impressions. That is the journalist trip. The trade fam, where a destination hosts buyers with real purchasing budgets, needs the selection criteria and the appointment discipline of a hosted buyer programme, and almost nobody runs it that way.
Travel Trade Roadshow vs Workshop: A Capacity Guide for Tourism Boards
A roadshow buys markets. A workshop buys meetings. Most tourism boards pick between them on reach and only discover the difference in appointment volume once the suppliers are already sitting at their tables. This guide puts both formats through the same capacity calculation and the same cost per meeting.
Why Investors Attend Startup Conferences (and How to Get Them to Yours)
Most conference teams sell investors the one deal channel that works least well for them: inbound pitches. This guide sets out what investors are actually buying, how many of them your event needs for the meeting grid to work, and how to recruit them in the right order.
Event Meeting No-Shows: Which Number Are You Measuring?
Ask three sources what a normal no-show rate is and you get 6.5 per cent, 10 to 30 per cent and 20 to 40 per cent. None of them is measuring your event. This guide defines the meeting no-show properly, shows why the denominator moves the number more than behaviour does, and ranks the levers that actually work.
Post-Event Survey Questions: What to Ask Visitors, Exhibitors and Speakers
The industry's own benchmark infrastructure separates visitor, exhibitor and non-attendee surveys. Almost every published question list ignores that. This guide gives you three survey sets with the exact wording, a send schedule, realistic response rates and the four numbers your board will ask for.
How to Write a Sponsorship Prospectus That Sells
Most prospectuses list square metres and logo placements, then lose the decision inside the sponsor's own company. This guide shows organisers what belongs in the document, how to price the tiers, when to publish it, and why meetings are the position your competitors forget to sell.
EES and ETIAS: What to Tell Your International Attendees Now
EES is live, ETIAS is postponed, and border queues are deciding whether day-one meetings happen. A communication timeline and buffer rules for organisers of international events.
Lead Retrieval: Should You Charge Your Exhibitors for It?
Every exhibitor kit prices badge scanning, but the money often flows to a third party. This guide walks organisers through the real decision: include lead retrieval, sell it as an add-on, or outsource it, with the numbers, the packaging logic and the GDPR fine print.
Speed Networking at B2B Events: How It Works and When Not to Use It
Speed networking promises 10 to 15 conversations in a single hour, and most guides stop right there. This one goes further: rotation formats with the maths behind them, no-show planning, and the point where pre-scheduled 1:1 meetings become the better tool.
EU AI Act Transparency Rules: What Event Organisers Must Do Now
Article 50 of the EU AI Act has been enforceable since 2 August 2026. Which chatbots, AI visuals and matchmaking tools trigger disclosure duties, which obligations sit with your software vendor, and how to check your event stack in 30 minutes.
How to Get Great Speakers for Your B2B Conference (Without a Celebrity Budget)
The median keynote fee in 2026 is $2,500, far below what bureau price lists suggest. This playbook shows organisers where to find speakers, what to really pay, how to write invitations that get a yes, and how to turn the lineup into registrations and 1:1 meetings.
Was Your Event Worth It? How to Measure B2B Event ROI
Ninety per cent of event teams say their events influence deals that never get credit in the CRM. This guide shows how organisers build a defensible ROI number: one formula, a 180 day attribution window, 2026 benchmarks with their lens attached, and two worked examples.
How Big Is the Startup Conference Market in 2026? A Data Reference for Organisers
No analyst report isolates the startup conference market. This data reference triangulates its 2026 size from business events data, verified flagship conference numbers and venture funding, and reads the three market signals organisers should actually plan around.
How to Qualify Investors Before a 1:1 Meeting Marathon: A Vetting Framework for Conference Organisers
Six vetting criteria, an application form schema and tier-based request caps: how startup conference organisers keep consultants, tourists and funds without a mandate out of the founder meeting programme.
The 15 Best Startup Conferences in Europe 2026/2027: A Data-Backed Guide for Organisers, Founders and Investors
Fifteen European startup conferences ranked by tier, not just size, with meeting data, investor density and a four-step framework for choosing where to send your budget in 2026 and 2027.
How Big Is the MICE Market in 2026? The Honest Numbers for Event Organisers
MICE market estimates for 2026 range from 1.03 to 1.34 trillion dollars. Why the figures differ, where growth happens and how organisers should quote them.
How to Run a Virtual Networking Event That Produces Real Meetings
Virtual networking events are back on B2B agendas in 2026, but attendees no longer accept breakout-room roulette. This guide covers four formats, a seven-step plan, a 60-minute agenda and the KPIs that separate a tired video call from an event that produces business meetings.
How to Attract International Buyers to a Tourism Trade Show: A Five-Lever Playbook
International buyers choose fewer events and expect more from each one. This playbook covers the five levers organisers use to win them: incentive packages, hard qualification, regional sourcing, guaranteed meeting diaries and published proof, with benchmarks from IMEX, IBTM, WTM and ITB for 2025 and 2026.
25 Networking Event Ideas That Actually Lead to Meetings: A B2B Organiser's Guide
Half your attendees come to meet new people, yet most receptions produce small talk. 25 networking event ideas in six families, from speed networking and games to quiet formats and structured matchmaking, with a framework to choose and the numbers to measure success.
Why ISO 27001:2022 Should Matter to Event Organizers (It Does!)
B2B events involve sensitive attendee, corporate and payment data. Here is why ISO 27001:2022 certification should not be optional when choosing event software, and how to verify it is genuine.
How to Diversity: Best practices for inclusive events in 2023
Inclusive events let everyone take part. Learn what inclusive events are, which seven diversity dimensions matter and 8 practical tips to make your event more diverse.
The Event Community Trend you don't want to miss in 2023
With 365-day events you create a platform that keeps customers active all year round. Here is what an event community is, why it pays off, and how to build one.
Why host a digital event ? A decision-making guide for event planners
Over the past two years, attendees have gotten used to the drill: log into the event from wherever they are, network with participants from any country, and attend seminars from the very best speakers.
How to Find the Right Speakers for Your Event: 8 Tips for Organisers
Most conference agendas are filled by expert speakers, not celebrities. Here is how to find, vet and manage speakers who fit your audience and your format.
A 12 Step Guide To Build Your Event Landing Page On Converve
Create an event landing page that turns visitors into attendees in 12 simple steps. Here's a step-by-step guide to nailing your event website goals with Converve's page builder.
Virtual Event Sponsorship: 7 Tips To Get Your Sponsors Onboard
A well-built sponsorship package can attract the right sponsors and fund your virtual event. Here are 7 tips to craft a winning package sponsors cannot resist.
Hybrid Events: Benefits, Drawbacks and When to Choose One (2026)
Hybrid events reach 2.5 times the audience of an in-person event, and most of them still waste the virtual half. The benefits, the drawbacks and a four-question test for deciding whether your event should go hybrid at all.
What should my (live) stream setup for virtual events look like? - Everything you need for a professional event stream
What a professional live stream setup for virtual events really takes: how audio, recording quality, lighting and audience interaction shape your stream, and which service providers you need.
Who Should Meet Whom? The 3 Mistakes Business Matchmaking Organisers Should Avoid at All Costs
Structured matchmaking has arrived at B2B events, but many organisers roll it out too hastily. Avoid these three mistakes around free-riders, participant types, and communication timing to make your platform a success.
37 Creative Sponsorship Ideas for Events (with Examples)
37 event sponsorship ideas sorted by what the sponsor can prove afterwards: visibility, infrastructure, experiences, meetings, content and data. With examples, price ranges and a FAQ for organisers planning 2026 packages.
Why Event Apps can Harm the Success of Your Event
Native event apps seem like the obvious answer to mobile attendees. Here is why they are often more of a barrier than a help, and which alternative actually works.
Event Planning: 5 Reasons Why the Event Programme and Matchmaking Go Hand in Hand
People who visit B2B events want to network and learn new things. The best way to do this is by linking the matchmaking platform and the event programme. Here are 5 reasons why.
10 Reasons Why Business Events need a B2B Matchmaking Platform
Today, exhibitors, sponsors and visitors alike use B2B events mainly for networking. Here are 10 good reasons why a matchmaking platform makes sense for your business event.
Matchmaking-Workshop Review: 4 Learnings for Your Success!
At Converve's workshop during TechXperience 2018, event professionals developed exciting ideas for successful matchmaking. Four key findings: dramaturgy, casting, monetisation and gamification.
Business Matchmaking at Events: 18 Success Factors for More Meetings
Matchmaking succeeds or fails on decisions you make before the algorithm runs: who may meet whom, when requests open, and what counts as a result. Here are 18 factors that separate a full meeting calendar from an empty one.
5 Reasons Why Experience Design Is So Important For Trade Fairs And Events
The trade fair, event, and conference industry is being reinvented: the customer experience now decides between success and failure. Five reasons why experience design matters for organizers, and how to get started.
Facial Recognition at Events: A Blessing or a Curse?
Facial recognition is becoming part of everyday life, from unlocking smartphones to passport control. What can face detection offer the event industry, and where are the risks?
GDPR for Event Managers: An Expert Opinion
On 25 May the European General Data Protection Regulation comes into force. We asked data protection expert Dr Ralf Schadowski what it really changes for event managers, and how to prepare without panic.
The 10 Steps to Deliver Successful Event Newsletters
Event newsletters are an important tool in online marketing to generate registrations for your event, if they are well planned.
Matchmaking Software: Avoid These 5 Typical Mistakes
Business matchmaking gives exhibitors and sponsors measurable results, but rolling it out comes with common pitfalls. Avoid these five typical mistakes when using matchmaking software at your event.
Offline Reading Tips for Event Managers
Sometimes a printed book just feels good. Four offline reading tips for event managers, from experience design to the Event Canvas.
The Best Event Videos
Event videos communicate impressions of the event, transport emotions and whet the appetite for the following year. Here are 9 examples, from B2C music festivals to B2B corporate events, where this has been achieved particularly well.
The Most Important #Hashtag Rules for Event Managers
#Hashtags brought a system to chaotic social worlds. Follow these easy rules to elevate your social media game and spread the word about your events.
Top Performance under Pressure: Stress Relief for Event Managers
Event managers juggle deadlines, clients and constant conflict. Here are practical strategies to relieve stress and stay centered, even in the biggest chaos.
Mid-year Statement: Exciting Blog Articles for Event Managers in 2017
A small reading and link list for the summer: the most interesting topics in the event blogosphere in the first half of 2017, from live streaming and VR/AR to security and the Oscar fail.
Go home with 30 new business cards from your next business event, guaranteed!
Despite digitalisation, business cards remain a key networking tool. These checklists show what to keep in mind before, during and after a business event so you collect as many new contacts as possible.
The 11 Worst B2B Networking Mistakes at Events
Trade fairs, congresses and events are top occasions to expand your business network. Here are the 11 networking mistakes you definitely need to avoid.
The 5 'hottest' Icebreakers for Business Networking
Creating new contacts at trade fairs and congresses isn't easy for everyone. These five icebreaker questions help you get any conversation at a business event going.
A Solid Argument: Why Should Your Exhibitors Use a B2B Matchmaking Tool?
B2B matchmaking professionalizes the exchange between exhibitors and trade fair visitors. Here are 8 arguments you can use to motivate your exhibitors to embrace a matchmaking tool.
Conflict management at events: How do I deal with difficult customers?
Events are fast-paced, high-pressure environments where emotions run high. Seven practical tips for event managers on handling conflicts with upset customers.
More Team Productivity With Podio
E-mails and Excel no longer suffice for managing event team collaboration. Here is why and how Converve uses the Podio online platform instead.
20 Sources for Free Photos, Videos, Graphics and Music
Online marketing for events needs a lot of audio-visual content, and producing it is expensive. Here are 20 sources for free music, video, photos and graphics you can use right away.
8 Tips for Sustainable Events
A lot of people talk about sustainable events these days, but few actually know what that really means. Sustainable events are more than just „green“. Here are 8 tips on how to organize your trade fair or congress sustainably.
Hosted Buyer Programme Pitfalls: 7 Mistakes Organisers Still Make in 2026
Hosted buyer programmes rarely fail at the meeting table. They fail months earlier, in the rules nobody wrote down: who qualifies, who may contact whom, what a missed meeting costs, and how a remote buyer is treated. Seven pitfalls, each with the fix.
Work-Life Balance Tips: Especially for Event Managers Plagued by Stress
Do the usual work-life balance approaches even fit the hectic events world? Tips for event managers and their executives to keep stress in check.
Five tips for successful event networking
Whether you are an organiser or a participant: the Converve platform helps you prepare for exhibitions and meetings. Five practical tips for making the most of an event.
Graphics Software Shootout: Where Does Canva Beat InDesign?
The brave new colourful marketing world of content and social media is very demanding for graphic designers and marketing managers. We compare free graphic tools like Canva against pro gear such as InDesign and Photoshop.
Time Management: Don't Get Overwhelmed By Your E-mail Inbox
Drowning in e-mail? With clear routines, fixed inbox-checking slots and the right tools, event and marketing managers can take back control of their working day.
5 Tips to Market Your Event Apps
Building a great event app is only half the job. These 5 tips help you market it well and secure a strong adoption rate.