Category
Event Planning
19 articles in Event Planning.
How to Prevent Investor Overload at Demo Days
Four operational levers organisers can pull to distribute pitch requests across the room: tiered invites, hard caps, three-axis fit scoring, long-tail deflection.
How to Choose a Virtual or Hybrid Event Platform in 2026
A buyer's guide for B2B trade shows, hosted-buyer programmes and hybrid associations. Five decision criteria, a comparison by event type, a realistic 500-attendee pricing model and a migration checklist.
Crafting the Perfect Event Sponsorship Package
A practical guide to building event sponsorship packages that attract the right sponsors, from researching prospects to structuring tiered benefits and writing a proposal that wins.
Best Practices for Healthcare B2B Matchmaking
Discover how to prepare for, communicate at, and leverage technology for healthcare B2B matchmaking events so you can build meaningful partnerships and grow your network.
Ticket Pricing Strategies for B2B Events in 2023
Not too expensive, not too cheap: how to set the right ticket price for your B2B event. Pricing models, key factors and sales strategies at a glance.
Returning To In-Person Events? Here’s How You Can Transition Safely
Offline events are back, but the on-site landscape has changed. From proof of vaccination to flexible contracts and exposure plans, here is how to pivot to in-person events safely.
Virtual Matchmaking Events: What makes the format so popular?
Plannable appointments, easier networking and happy sponsors. Learn why virtual matchmaking events have become a recipe for success.
Gamification: How Much Sense Does It Make for Business Events?
What is behind the mega trend of gamification and is it even worthwhile for B2B events? We look at leader boards, real examples and the limits of playful elements.
Self-Motivation for Event Managers Working from Home
More and more freelancers and mobile employees work in the event business. Ten practical tips to stay focused and productive while working from home.
YouTube for Event Managers: How to Draw Inspiration, Know-how and Reach from the Video Platform
YouTube is the second largest search engine in the world. We show how event managers can use the video platform as a content channel, a training resource and a source of inspiration.
New Business Models for Traditional Trade Fair Organisers
Selling square metres alone has its limits. Five mostly digital business models that help trade fair organisers unlock new revenue streams.
Are Event Managers 'Multiple Personalities'? The 9 Roles of Event Managers
A day in the life of event manager Julia shows how many hats the job demands: from finance manager and experience designer to social media manager.
What should it cost? Pricing models for trade fair and congress tickets
Not too expensive, not too cheap: perfect participant pricing for B2B events is hard to find. An overview of the key pricing models from an event organizer's perspective.
Chatbots, AI, Voice Recognition: Just Hype or Very Relevant for Event Managers?
Artificial intelligence, bots and voice assistants are reshaping marketing and communication. What does this mean for the events industry, and where is the value already today?
New Event Formats and What They Mean for Business Networking
Participative event formats and meeting design are hot topics, and even B2B events rely on interactive elements. We look at what this means for business networking and matchmaking.
What is the Ideal Timing for Pre-Event Matchmaking? Tips from Linda Hull, Silicon Valley Telecom Council
Linda Hull of the Telecom Council of Silicon Valley shares why timing is crucial for B2B matchmaking and how she condenses the matchmaking process for the TC3 Summit into just three weeks.
CO-BRANDS: Cooperation Speed-dating for Brands and Media
Since 2009, the CO-BRANDS event in Hamburg has brought marketing decision makers together for cooperation speed-dating. Organizer Nils Pickenpack explains the concept and the role of the Converve platform.
Interactive Events: This is what Audience Response Tools Can (and Can't) Do
Slido, Glisser and VoxR promise more interactive events. We look at what audience response tools really deliver, where their limits are and what organizers need to know about data protection.
Web Apps vs. Native Event Apps: What are the pros and cons?
Is a downloadable native app worthwhile or is a web app enough? We compare both approaches and explain why Converve relies on web-based event apps.